en kort bakgrund

Jag växte upp på en ö utanför Göteborg och upptäckte väldigt tidigt att jag föredrog att läsa, skriva, rita och skapa framför att leka utomhus; om jag gjorde det handlade det mest om att klä ut mig eller något i den stilen. När jag ser tillbaka fanns det aldrig en tid då jag inte hade som mål att använda kreativitet i mitt yrke en dag, och detta fanns hela tiden i bakhuvudet genom olika jobb och konstkola och ledde slutligen till beslutet att studera mode- och textildesign i Milano, Italien.

Jag flyttade 2006 och efter tre år som student fick jag anställning vid den grafiska avdelningen på det världskända modehuset Moschino. Det var här jag upptäckte hur mycket jag älskade att skapa mönster, använda starka färger, rita seriefigurer och ge olika karaktärer personlighet genom att göra små enkla ändringar i linjer. Moschino har en lekfull tradition i dess design som kom från grundaren Franco och hans starka personlighet. Jag älskade att titta på bilderna från arkivet då det finns många galna saker där.

Allt möjligt kan inspirera mig; konst, musik, människor på gatan, en bok som får mig att gråta, ett tyg, starka historiska personligheter eller praktiskt taget allt som gör mig nyfiken eller utlöser en reaktion. På samma sätt som jag älskar att ändra teman och inluenser, tycker jag väldigt mycket om att utmana mig som konstnär och person genom att pröva olika teknier och stilar då jag tecknar.

 

vill du starta ett samarbete?

Denna hemsida är en kanal för olika idéer, tankar och känslor; det kan vara en dikt, en bok, ett klädesplagg, en bild eller en hel serie bilder länkade till varandra. Som en fristående grafisk formgivare, illustratör och konstnär är jag tillgänglig för samarbeten med både företag och privatpersoner.

Kanske har du en idé till en målning i kontoret, vardagsrummet eller som gåva, kanske du behöver illustrationer till en bok eller mönster tryckt på en tapet... Kontakta mig gärna så kan vi boka ett möte live eller online och bolla alternativ och idéer till att börja med förr att tillsammans komma fram till den bästa lösningen!

Allt gott!
Elin

ord

2014

Deep inside the cave lived a monster, but not one that were intentionally mean or cruel but when someone woke it up it always became crazy. Most of the time it slept like a baby and didn't hurt anyone, but every once on a while a certain kind of voice made its way through the walls and reached those enormous ears that immediately started to twitch. Just like any other sleeping creature the big limbs were still and the breathing regular, but in the same moment the eyes opened up they turned red with anger all because the monster preferred sleeping and hated the world it lived in. When awake all the petty feelings of people; the jealousy, vanity, sadism, insecurity...all came rushing towards the mind and fed the fury even more. What looked like a beast only wanted peace and happiness but couldn't protect itself and when in that state nobody who stood in its way had a chance. The thick walls of the cave protected most of them from a sure death, but the mountain suffered from the tossing of the heavy body, the sharp claws and the loud roars. This could last for ever until suddenly it went all quiet again and the creature calmed down and returned to its sleeping state where all nightmares instantly turned into sweet fairytales. And so it remained. In this state the monster looked fluffy an cuddly and any kid would have wanted to stay next to it, all the others too for that matter. The world was a safe place again, but if you studied the thick walls carefully you would notice small cracks that grew bigger for every tantrum...

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Twinkle twinkle little star... she stared at the lights on the black background and the thought of them being unreachable made her dizzy... They were like shining diamonds glued up there and if she reached far enough one would fall down on her were she lay flat on the ground... What if they all fell down at the same time and covered her entire body and burned her to ashes... Obviously this was one of those thoughts that always made her mother look at her with those big, worried eyes without mentioning what she really thought; her daughter had a too vivid immagination... but the mind was unstoppable, like a train driving full speed through a tunnel crushing everything in its way.
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"Step into the darkness", she said and looked into his soul. Her eyes were black just like the long hair caressing her face in the wind. He fel hypnotized by her voice even though he knew he shouldn't listen to her.
"What are you afraid of?", she continued. He couldn't answer, he knew he would have to say 'everything' but it was as if his tongue was glued in it's place and he stayed silent. She smiled but there were no emotions in the movement. Despite this he knew she was the most beautiful and terrifying human being he had ever encountered in his entire life. The thing he was most afraid of was that she would destroy everything he was, and he also knew it would happen the moment he said yes to her invitation. 'The darkness' she called it, he knew it was the same thing as 'the end of him'. While they were standing there the weather became worse and it was turning into a storm which made him feel like they would fly up in the air, and then he would have to hold on to her. He would rather die than do that, but also knew he had to either way. She had him right where she wanted...

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One day you will wake up and feel all is as it was always meant to be... One day all those small pieces of the puzzle will fall into place and you will understand what motif they were meant to form all along. At the moment things are flying in the air and are hard to catch, your head is spinning with exhaustion and things to sort out, but don't worry. The day is moving closer, somehow you can feel it deep inside; that buzzing like a bee who is moving his wings faster and faster. I know you long for peace of mind, but maybe that's never been the goal, the goal is just to see the whole picture and realising where you fit into the landscape forming in front of you. High mountains, deep valleys, waterfalls... and you... A dreamer and a creator of your own path. It might be difficult for others to understand this stubborn struggle to fit it all together, but you know it will happen even if they might think you lost half of pieces already... small small steps... One day... Not tomorrow, but one day...

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Just excited that I seem to move ahead finally. A collaboration that will be extremely gratifying is slowly being planned, a portfolio will be put online, a collection is growing up from zero to something. I think I will enjoy controlling my own life..!

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He was all alone. He had left the others when running from the crowd of shouting people. He sat down and leaned against a cold brick wall exhausted and without breath. He knew he could never turn back, but had no idea where to go either. The panic started to spread but he chose to ignore it and closed his eyes. He was alone. He would continue like that; just him against the rest of the world, never asking for help or needing anything from anyone. The thought calmed him down and made his body finally relax.

He opened his eyes and stared into the ones of a big dog, obviously one born on the street mixed from all kinds of breeds where all had contributed with something. He had always loved dogs but couldn't decide what it looked like. The dog stood completely still, not threatening him nor trying to make friends.

He remembered he had a meat sandwich stuffed in one of his big pockets of the jacket he wore and not took of the foil from it and offered it to the animal in front of him. It changed expression from blank to suspicious and sniffed the air without moving. Ha threw it on the ground and it just moved a leg to avoid being hit, but then slowly seemed to understand it was a gift and wouldn't attack. When the food was all gone the dog took a few steps closer to him but still keeping the distance and lay down still watching him.

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I sometimes wonder if this passion and desire to create things was something I was born with or if it grew during the years, but I cannot remember any time or moment when I haven't taken for granted I will one day work creatively one way or another.

I have never lived and breathed fashion,I just kind of ended up in it since it combines some of my favourite things; art, problem solving, technical issues, the need to think about materials, cuts, prints and make all of that into something someone could wear, like a walking canvas of my mind. The whole idea of creating something new and hopefully not seen a hundred times; a concept and a world I choose and then try to share with others, is very fullfilling in the end. Fashion, how much do I not hate that word and what it usually stands for, can be dull but also very exciting.

I am not choosing to take part of the community of trendsetters, it-people, fashionweek-posers and all those who think their value is in how much money they can spend on the right garment or accessory, I am choosing the world of the truly creative ones. You can usually see the difference; some of us haven't made a choice, our profession chose us somehow. I have a need to do this, and for that I sacrifice a "normal life" without blinking. It can be hard, I sometimes feel exhausted and wish I could just settle for less, but now I have reached a point where it's no turning back just pushing forward.

Life is what it is, and now my job has become my life ike it or not. I bring it with me every day, everywhere i go, and it sinks more and more in to me this fact; I have started a company and a brand that for others will be something they have a personal opinion about. They will not know what I was thinking, but rather figure out if it fits them or not. It's a fascinating thought and I am excited to see where this journey takes me. It took me long enough to start...

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Wear your crown with pride and remember I will always be here
to hold your hand when darkness threatens our happiness.

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She woke up by a loud sound coming from the outside... Or was it inside her head..? At first she just lay there still and quiet without even opening her eyes, but her heart was pounding just a little bit faster. When she heard it again she couldn't ignore it but pushed the cover aside and slid out of bed, her steps slow and hesitating...

When just in front of the window she stopped and waited. Her hand shivered when she opened it and felt the light morning breeze caress her face. It was quiet, the stars could still be seen and she wondered if she had just dreamed the strange noise. Just when she was about to close and head back to bed there it was; it now sounded like an orchestra of a thousand violins, then it switched to drums and added a piano... A saxophone cried out an emotional melody then disappared and turned into a hymn of wordless voices. She stood there and absorbed it all, this time it didn't stop so suddenly and was one of the most beautiful things she had ever heard!

Her feet started to move to this unexpected music and she glided around in her apartment, dancing with both her arms and feet; feeling like she was flying in the air. The various instruments seemed to express everything she had kept in her mind the last year; all the worries, the joy, laughter, tears, all the hard work that made her feel alive while sucking her energy, the big changes and the hard and sad goodbyes... All of this filled her and she was one with everything at the same time.

When the music eventually stopped so did she and finally realized what had just happened; she had just heard the symphony that welcomed the New Year into her life! She smiled and whispered: "I am ready!"

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